Giorgio Furlani

Furlani outlines Milan’s season objectives and says that ‘we’re all focusing on the market’

AC Milan CEO Giorgio Furlani has discussed what AC Milan’s objectives are for the new campaign and stressed the importance of the transfer market this summer. 

Speaking to the press as part of Milan’s return to Milanello for pre-season (as seen in the video below), Furlani spoke calmly about what Milan are aiming to achieve this season as it is the same as what they aim to achieve every season.

“The season begins. The objectives for this season are the same as always, for the last five years, that is since I’ve been here: to be competitive in Italy and in Europe. We’re all focusing on the market, but the work is also on the organisational level, on the infrastructure, on the level of making Milan grow in various ways and in a solid way,” Furlani said.

Milan will be in the Champions League once again but it will be very hard to beat last season’s showing where they made it to the semi-finals. The main aim will be to actually challenge for the Serie A title again.

Given the departures of Paolo Maldini and Frederic Massara, there has been talk that the project at Milan has gone back to the start. Furlani disagrees with this sentiment, believing that it is all a part of the journey that started five years ago.

“Someone spoke of year zero: this is Milan’s year 124, year zero is not right. It’s an evolution that we started five years ago and we will continue to improve the club and try to get better and better results,” he said.

Tags AC Milan Giorgio Furlani

13 Comments

  1. Where’s the New Era cap and AC Milan baseball shirt Furlani? You got to promote your merchandise, big boss got to repay his loan. Tonali’s sale ain’t enough even for monthly interests.

  2. Be competitive and try to win scuddetto again? Yeah, good luck with that. Choosing our transfer targets in Loftus Cheek and that RW from erdivisie is a really fun way of showing it. While Inter is getting Frattesi and Thuram.
    I wonder who will have a last laugh..

  3. “..to be competitive in Italy and in Europe” that is the objective. To participate basicly lol. This is something that you would expect from a team like Fiorentina/Bologna. Not even saying we would aim for top 4.

    1. Read it all before you jump down to comment: “Milan will be in the Champions League once again but it will be very hard to beat last season’s showing where they made it to the semi-finals. The main aim will be to actually challenge for the Serie A title again.”

      However he is right, we overachieved greatly in CL last last season. Tbh we got lucky and no one here can deny that.

      1. @Galalim I don’t think Furlani actually said that. The article writer seemed to put that paragraph in (I could be wrong but it’s not in “” quote marks”

        If Furlani actually said that it would be reassuring

    2. To br competitive? Thats the goal? LOL No UCL Scudetto or top place finish after 5 years of work? Noooiiice. lmfao

      1. To win CL you need big money investment & lucky drawing. AC Milan income cannot compete with rich club in europe . Be realistic , you cannot pay top player with just history in past

  4. Hey Stop criticizing Furlani and moncada before you see the results, I know that Maldini is a legend at this club but it doesn’t mean he can do magic like he did when he was a player, for me this is an upgrade at the management level and to be honest we have to upgrade pioli soon, I know he fixed Maldini worst decision ever which was appointing giiampaolo, but don’t forget that spalleti was his number one choice, after this interview I can see pioli leaving the club if he didn’t compete for the title maybe at the end of the season or during the season I don’t know but it’s gonna happen sooner or later, he can’t keep up with higher objectives every season.

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