GdS: AC Milan’s €75m PUMA kit deal ranks above Inter but miles behind Juventus

By Oliver Fisher -

AC Milan make the second highest amount in terms of shirt manufacturer in all of Serie A, it has been revealed.

Puma took over from Adidas as Milan’s kit supplier at the start of the 2018-19 season, ending the long-running relationship between the Rossoneri and the German brand.

Puma’s shirts so far have been well received, and they even brought out a special 120th anniversary shirt which was worn against Sassuolo earlier this season.

Now, La Gazzetta dello Sport have revealed that Milan made the second-most in Serie A when it comes to the ‘technical sponsor’ (kit maker), with the €15m received every year behind only Juventus, who earn €51m from Adidas.

Milan’s contract with Puma runs until 2023 and began in 2018, meaning they will receive €75million over the five-year period.

Interestingly, the Rossoneri earn substantially more than city rivals Inter, who get €10m-a-year from Nike. The same brand give Roma €5m yearly, while Napoli get €8m from Puma and Atalanta just €2.5m from Joma.

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