GdS: Prestige, commercial destiny and an extra €20m – Milan gunning for the Europa League

By Oliver Fisher -

The objective for Milan between now and the end of the season is simple: to qualify for the Europa League by finishing high enough in the league.

As La Gazzetta dello Sport notes (via MilanLive), the Rossoneri will take on Roma at San Siro on Sunday in a sort of crossroads for qualifying for the Europa League.

Returning to play a UEFA competition would result in an income of around €20million, also including the possible return of fans to the stands.

The paper adds that while missing out on the €20m would not be the end of the world for a club and owners like Milan, it would certainly help to better face the future project.

But besides the money there is more: the prestige of returning to play a European competition, perhaps aiming to win the whole thing. It will not be the Champions League – which AC Milan has not participated since 2013-14 – but it can be a good start.

CEO Ivan Gazidis has made it clear that Milan’s economic and commercial destiny also passes through the qualification in Europe.

Tags AC Milan
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