Gerry Cardinale is already taking a much more hands-on role this summer with AC Milan, and by his own admission.
La Gazzetta dello Sport recall how his approach to the matter began to change at the beginning of 2026. January 21, February 16, March 8 and April 26 are circled in red on the calendar. These are the days when Gerry Cardinale returns to the city, visiting Milanello, Casa Milan, and San Siro.
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It’s a frequency that stands out and, in some ways, makes headlines because, before then, the RedBird boss had been absent from the Milanese scene for a very long time. A physical void that the Rossoneri fans had automatically associated with a managerial void.
The collective perception was of an ownership group entrenched in its offices on the other side of the ocean, almost disinterested in running a club that had been delegated almost entirely to management. Yet, now things seem to have changed.
The ‘centre of power’
When Cardinale returned to the city in January, a strong signal was sent: from now on, the ownership will be much more present and involved in the club’s operational life. In other words, Cardinale’s arrival in Milan would cease to be big news and become something absolutely normal.
They say he himself has realised that his limited physical presence – regardless of the good or bad times – was a mistake, one he intends to never repeat. Then, in May, events escalated and at that point his presence in the city became mandatory given the big changes he needed to make.
It’s been especially in recent days that Cardinale has sent a strong message of support to the club, hoping to convey that feeling to the fans as well. The welcome he gave Amorim at Milanello and his presence at Casa Milan on the day of the presentation sent a clear message.
He’s gone from a seemingly endless stream of cold and restrictive phone calls, and from a series of meetings held in the private rooms of some downtown hotel (in Milan, but also abroad), to the use of club facilities.
Amorim – like all his predecessors – was shocked the moment he set foot in Milanello. It needs some modernisation, of course, but it remains a place where you can breathe in the history of football.
Cardinale welcoming the new coach in the same spot where presidents, managers, and legendary players have passed is a powerful symbol of belonging. So is introducing the Portuguese to the conference on the third floor of the club’s headquarters.
The strategic meeting at the end of June at Casa Milan also brought a different meaning to a meeting that, had it been held elsewhere, would have lost some of its resonance and even appeal.
In this context, we can say that Cardinale, after four years, has become somewhat ‘Italianised’, understanding the people’s need for a more present ownership, and possibly working in the places where the club crest is emblazoned on the facade.
FOUR YEARS LOST, FOUR YEARS WASTED
Italianised ??? Not realy, he has to put a competent Italian sporting director in addition to sign Italian talents.
No need for the first, and second I am afraid d we all want to see that talent but it no longer exists. If you do not trust me then why are you failing as Italy to qualify for major competition?
Who are the Italian talents????
Italy has only one talent who is out of our reach at the moment named TONALI
ha ha, he just got rid of all the Italians. He is realizing that if you want something done right, do it yourself.
the only thing italian about Milan is the word italianised used in this article