Football Benchmark: Milan the fastest growing club in Europe again and worth €1.436bn – the data

By Oliver Fisher -

Today the annual Football Benchmark report was released which calculates the growth (or decrease) season by season of the value of the top European clubs, and AC Milan have come off well.

As MilanNews relays, the positive trend continues for Milan, which also this season has recorded the best numbers in all of Europe when it comes to the growth in the overall brand value of the club.

Boom continues

The Rossoneri recorded an increase in its value of +35.5% and that puts them number one on the list, with the top five then completed by Arsenal (35.1%), Benica (28.7%), Napoli (28.3%) and Real Madrid (27.2%). No one has increased its value more in Europe in the last three years.

In general, in the last eight years, the growth in value has been 163%. Milan have gone from a value of €545m in 2016 to that of the €1.436bn estimated this season, an exponential growth that confirms the quality of the club’s work on an economic level.

The report also reports the overall value of revenues and their distribution. In total in the 2022-23 season the Rossoneri earned €394m, derived from €73m from matchday (up from €33m a year prior), €175m for broadcasting activities and €146m from the commercial sector.

Causes and classification

What pushed up the values ​​of Milan and Inter were the sporting results which consequently increased revenues and the value of the players. The Rossoneri squad has an estimated value of €603m, the second highest in Serie A.

Furthermore, especially for the Diavolo, profitability has improved as they recorded a €6m profit in the accounts, the first since 2010. Milan’s €1.436bn valuation puts them in 14th place just ahead of Inter (€1.424bn).

Both Milanese clubs are closing in on a Juventus in difficulty, who are in twelfth position (€1,702bn). Leading the ranking are Real Madrid at €5.097bn and the two Manchester clubs complete the podium. Also in the ranking are Napoli (17th), Roma (23rd), Atalanta (28th) and Lazio (29th).

It is an analysis that reconfirms the validity of the path of self-sustainability undertaken by Milan – first among the top Italian clubs – with a virtuous model fuelled by revenue growth and reinvestment of the same in strengthening the team, for a stable and growing ability to compete for the highest sporting goals.

At the same time, over the past four years and in a scenario of great volatility in Serie A results, the Rossoneri have qualified for the Champions League consistently for the past four seasons, winning a Scudetto and reaching the semi-finals for the first time in 16 years in 2022-23.

Tags AC Milan

14 Comments

  1. Milan squad is 2nd highest in estimated value but some will tell you that Pioli over achieved by finishing 2nd and deserved to be kept.

    1. That’s one dumb comment right here and I won’t even bother explaining when you don’t even understand simple basics.

      1. Oh, no!
        I was hoping that Ted would explain the basics to me.
        Oh well, I guess I was just robbed of Ted’s wit. My loss.

        1. The comment had nothing to do with RedBird or Cardinale, but the grieving Maldini cheerleader had to interject himself and make it about them because he is still heartbroken they fired Maldini.
          😢 more!

          1. No man everybody is glad that Maldini is gone. He just won 5 UCL during the middle age of football when budget wasn’t even the holy grail and was trying to compete for another Scudetto, that’s boomer af. Now I can brag around Milan and when I see all these black and blue flags with two stars I just don’t give a fck knowing we have the most sustainable project in the galaxy.

    2. Altough I am mot a big fan pf Pioli and that it was time for him to go you cant deny that many of the players grew under him. Thier value was way lower when they arrived campared to now.

    3. Second position is okay, but 75 points is too few points. Coppa Italia and Europe League disappointing. So he didnt deserved to be kept. He deserved a proper goodbye though and he got it.

    4. Nope. Milan’s squad isn’t 2nd highest. The value of the squad aka players isn’t the same thing as value of the club.

      1. ‘What pushed up the values ​​of Milan and Inter were the sporting results which consequently increased revenues and the value of the players. The Rossoneri squad has an estimated value of €603m, the second highest in Serie A.’

  2. if we are proud in whatever competition where Arsenal is better than Madrid, u know that we r in wrong side. financial growth is important but if we sacrifice the another area which is more important than money, we r lost.

  3. “if we are proud in whatever competition where Arsenal is better than Madrid, u know that we r in wrong side”

    I think this sums is up perfectly. 😀

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