Milan-Fiorentina becomes first ever Serie A match broadcast on the metaverse – photo

By Oliver Fisher -

Sunday’s game between AC Milan and Fiorentina made history as the first ever Serie A match to be transmitted live on the metaverse.

Those who are part of the metaverse were able to watch the Rossoneri beat La Viola inside the Lega Serie A room, present in the metaverse of The Nemesis. It was the first football event of any league to be broadcast on the platform.

AC Milan Chief Revenue Officer Casper Stylsvig commented: “We are proud to have been protagonists of the first official league match broadcast in the metaverse, thanks to the pioneering initiative of the Serie A League and the partners involved.

“It is an achievement that we as a club will be proud of as it is perfectly in line with the innovative spirit of Milan, committed to an important modernisation and digitalisation process that has seen the club achieve important results, and has always been attentive to exploit the trends of the digital world to engage the more than 500 million AC Milan fans around the world.”

Tags AC Milan


  1. What is the metaverse exactly because from the looks of it it looks like VR and i do own a steam vive headset so any chance i can watch any future matches in vr through steam ? Not really the usual question on this site but it would be fun to test and unless im completely wrong it does actually look like a simple vr setup.

    1. ok found some info on it but from what i can see it seems like various platforms from what i can see and both vr and non vr.

    2. Metaverse is kinda a real-world simulation via VR. Anyone can create a room or space with media streaming and other people can join the room. You’ll be able to communicate with people in the room, see their reactions, talk to them, or leave for another space, etc.
      Imagine watching a game in a pub with random people from all over the world.

        1. does The Nemesis platform let you choose a cheap generic avatar or I should use an NFT one? Also the meta room is available for US and UAE, so use vpn to watch further matches

  2. I’ll propably skip it as it seems a bit too much work for me when i already can see it on hesgoal without having to use vpn or even create another profile. Then theres also the question of drinking beers while watching the match with a vr headset on top of my head it might not be that enjoyable 😀

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