Milan’s prolific commercialisation continues with Dyson and TIM deals

While the team might be struggling on the field, the commercial department continue to strike deals which will hopefully improve the club moving forward.

While waiting for the next game against Inter – one you should check out best offshore sportsbooks before – Milan announced a strategic collaboration with Dyson, global leader in technological innovation and design.

This alliance brings together two iconic brands, both known for their relentless pursuit of excellence and their ability to push beyond conventional limits, redefining success in their respective fields.

“Milan and Dyson share core values that form the foundation of this collaboration: passion, innovation, quality, and an unwavering commitment to continuous improvement. These shared values not only drive the daily activities of both organizations but also represent the long-term vision that unites them,” the statement said.

“AC Milan is internationally renowned for its history of success and its timeless spirit, both on and off the field, just as Dyson is celebrated for its constant drive for innovation in the technology sector, creating cutting-edge solutions that enhance people’s daily lives.

“In particular, the new Dyson OnTrac™ headphones, the innovative product marking Dyson’s official entry into the audio world, will be the highlight of this collaboration. Equipped with a customized active noise cancellation algorithm, the headphones provide a high-level sensory experience, reflecting the pursuit of efficiency and well-being, key elements for the success of both brands.”

Not only that, but Milan and TIM announced a new partnership too, which will see the leading Italian telecommunications company become the Telco Partner of the Rossoneri Club, joining its family of Premium Partners.

TIM, a company closely connected to the world of sports and committed to inclusion, will become the Back of Shirt sponsor for the Women’s First Team and the Men’s Primavera starting from this season.

Maikel Oettle, Chief Commercial Officer of AC Milan: “Today marks the beginning of a valuable journey that unites two institutions and icons of Italian excellence, with deep and solid roots in innovation and internationalisation.

“We are proud to welcome TIM as one of our Premium Partners: a collaboration that perfectly reflects the Club’s vision and strong commitment to developing the next generation of male and female talent, both on and off the pitch.”

Andrea Rossini, Chief Consumer, Small & Medium and Mobile Wholesale Market Officer of TIM: “The agreement presented today renews our commitment to sports, particularly football, which is a fundamental part of our culture and tradition.

“We are proud of this partnership with AC Milan, a new collaboration between two symbols of Italian excellence that invest in talent and share values like tenacity, passion, and the desire to win. We are especially pleased to continue supporting women’s talent in every field, as gender equality cannot wait.”

Tags AC Milan
Serie A Standings

Live football scores . Current table, fixtures & results.