CF: New stadium seen as a pillar of Milan’s future – revenue projections show why

The revenues that a new stadium would generate is one of the huge driving factors behind AC Milan’s insistence in building one, a report claims.

As reported by Calcio e Finanza, Milan’s financial recovery is expected to take a further step forward in 2022-23 with the latest projection suggesting losses should be cut from around €66.5m in the previous year to somewhere around €25m.

However, RedBird Capital are not satisfied because they see room for further improvement. Together with the television rights and the commercial aspect, a stadium is the third key asset for a football club aiming to establish itself at the highest levels of European football

Building a new stadium therefore remains the most urgent item on the agenda of Gerry Cardinale and the Milan leadership, because the only way to turn losses into profits is to increase future revenues further.

As per previous forecasts, the new stadium should bring incremental revenues (without considering ticket sales) equal to over €120m, a huge amount that is fundamental in the desire to keep up with the top clubs, from an economic, infrastructural point of view and a sporting point of view.