Qualification for the Champions League would be a huge boost to Milan’s project from an economic point of view, and the market plans could change without it.
According to Tuttosport (via MilanNews), participating in the most important European club competition brings about €40m to the club’s accounts, money that would obviously also be very convenient for the Rossoneri.
Qualifying or the Champions League versus missing out on the top four would change Milan’s market strategies a lot. If the Rossoneri were to finish in the top four, the renewals of Gigio Donnarumma and Hakan Calhanoglu would become almost certain, just as there would be no major problems for the redemption of Fikayo Tomori from Chelsea for €28m.
As for the incoming market, the priorities are a right winger – such as Jonathan Ikone, Riccardo Orsolini or Josip Ilicic – and a deputy to Zlatan Ibrahimovic (the dream is Vlahovic, but Belotti and Malen are also liked).
Without the Champions League, the scenario would change a lot as Milan would almost certainly say goodbye to Calhanoglu and Donnarumma (the latter would be replaced by Maignan), while resources would have to be found to keep Tomori. The only way would be the sale of a big name like Romagnoli or Leao. The market objectives would also be different, such as Gianluca Scamacca or Odsonne Edouard as the deputy to Ibra.