Despite the poor outcome of the 2025-26 season, resulting in heavy protest from the fans against the ownership, AC Milan are expected to raise the season ticket prices for 2026-27.
Read SempreMilan ad-free and get access to exclusive news. Click here for a free trial!
Milan dropped out of the top four race right at the finish line, losing their home game against Cagliari by two goals to one. Understandably so, the fans were furious in the stands after the final whistle and the protests have continued in the two weeks since.
In the meantime, Gerry Cardinale is still looking for replacements to create Milan’s new management, having decided to sack the previous directors. The lack of movement on this front hasn’t exactly helped calm the fans, who are louder than ever before.
Adding fuel to the fire
Most clubs would keep their heads down in a situation like this one, but according to today’s edition of Corriere dello Sport (via PianetaMilan), Milan might do the exact opposite. Indeed, they are expected to raise the prices for the season tickets.
Last season, Milan sold 40k season tickets and had the highest average attendance in Serie A at 73.3k. The fans supported them through thick and thin, in other words, but there might not be a reward waiting for them on the other side. Instead, an increase would be a slap in the face.
It remains to be seen what the reaction will be to this, but it’s clear that any attempt to get more money from the fans won’t be appreciated.