AC Milan’s run in the Champions League provided another boost to the club’s accounts thanks to the revenue brought in, a report has outlined.
MilanNews writes how the elimination against Inter left a bitter taste in the mouths of the Milan players and fans but ultimately it was a successful campaign in Europe that brought a big boost in revenue too.
Around €40-50m comes from UEFA prize money, and then with the passing of each round the Rossoneri were able to earn €9.6m in the round of 16, €10.6m for the quarter-finals and €12.5m for the semis.
Milan also recorded box office takings worth a total of around €42.4m thanks to ticket sales, with the group games against Dinamo Zagreb (€3m), Salzburg (€4.5m) and Chelsea (€6.8m) plus Spurs (€9.1m), Napoli (€8.5m) and Inter (€10.4m) in the knockouts.
Therefore, the Champions League brought in around €120-125m for Milan and should yield break even in the next accounts. The losses have been continually reduced from -€60m last year to around -€30m this year.
It is important to have a continuous presence in the Champions League, to start a virtuous circle, the same one that led Milan in four years from a loss of €196m to a potential profit.
