AC Milan have fallen out of the top 10 clubs in Europe in terms of the revenue they receive from shirt sponsorships, a report claims.
Calcioe e Finanza have published a study which looks at revenues from sponsors for the major European football clubs – in particular from the continent’s top five leagues – and how much the clubs collect from their technical sponsor and their so-called main sponsors that appear on shirts.
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The revenues they looked at are for 2019 and 2020, and it is no surprised that Real Madrid are in the lead as they earn €190million annually thanks to their agreements with Adidas and Fly Emirates.
Manchester United and Barcelona follow with €161m and €160m respectively, while Milan pocket just €24.9m and are now out of the top 10 as a result.
Of that amount, €14m comes from Emirates and €10.9m from Puma – numbers that will inevitably fall given that the new agreement with the Arab airline will soon see a drop in revenues of up to €10m per year.
Among the Italian clubs Juventus are ranked first and eighth place overall with €96m, while Inter are on €36.8m.
