AC Milan CEO Ivan Gazidis has revealed what it was about the club that convinced him to leave a job in the Premier League with Arsenal for a new adventure in a foreign land.
Gazidis has come under scrutiny since his appointment as AC Milan CEO back in 2018, but his commercial strategy appears to be moving the club in the right direction. Having joined from the Gunners, the South African-born executive has embarked on a mission to help Milan realise the true potential of its brand globally through innovative new partnerships and the establishing of key sponsorships.
The Milan chief spoke at the EXPO2020 event in Dubai and was first of all asked about his journey to where he is now, given that he is a man with quite a varied corporate background within the world of football, with MilanNews relaying his comments.
“I had a unique career in football, which began in 1994 in the United States to organise the MLS. We had to create a new model for football, sustainable,” he said.
“Then in 2009 I went to Arsenal, as chief executive, alongside Arsene Wenger in the new stadium, the Emirates Stadium. Three years ago I had the honour of arriving at Milan, which was facing a bad period. Milan are a brand global with millions of fans. There was no better project for me.”
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