Despite being a divisive figure among the AC Milan fanbase at present, CEO Ivan Gazidis has apparently negotiated deals with a number of important new sponsors.
Thought Milan’s finances have made for grim reading over the past decade or so – especially the 2018-19 accounts which were recently examined – it appears that things may have taken a slight upturn.
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According Repubblica.it (via MilanLive), Gazidis in the coming weeks should announce a series of agreements with companies unofficially defined as “of international importance”.
This would of course be fundamental for the corporate balance sheet, with the Rossoneri having seen a sharp decline in commercial revenues due to poor performance on the pitch.
There is of course still the issue of a renewal with main sponsor Emirates, with the current agreement set to expire in June. The airline are willing to renew the contract but with lower figures than the current ones, with an offer of €10-12million per year on the table with bonuses related to performance.
Gazidis is also preparing to announce other agreements in what could hopefully be a turning point for the club’s stagnating commercial sector, though of course it seems everything is tied to results on the field.
