GdS: Accessibility, sustainability, connectivity – what Milan want from their new home

There continues to be conflicting news coming out regarding the new stadium plans for AC Milan and Inter, but some information on the ‘new San Siro’ project has emerged.

There was a meeting on Tuesday involving several key figures and reports emerged afterwards stating that it could lead the clubs to submit an expression of interest regarding the construction of a shared stadium again in the San Siro area.

Milan president Paolo Scaroni has since stated that San Donato remains the number one priority for the Rossoneri, after the Mayor of San Donato requested an urgent meeting having read the newspaper articles. However, it is natural to keep back-up options open.

La Gazzetta dello Sport report that some information on the San Siro idea can be revealed. In particular, there are three key words that will guide the project: accessibility, sustainability and connectivity.

Accessibility

The first key word means the idea of making San Siro open for people with disabilities, something that has been a critical issue for the structure of the current stadium, obviously built long before the current regulations came into force.

People with disabilities today, for safety reasons and the layout of the facility, can only watch the match in limited areas of the stadium and with a reduced number of seats, around 250.

In the new stadium, if it is a new stadium, access to all sectors must be guaranteed, for all people with disabilities, not just physical ones. Inter and Milan have been committed to this from day one.

Sustainability

Environmental sustainability is the great theme of social responsibility for the present and future. The new San Siro, according to the project presented to ministers Giuli and Abodi, will also look in this direction and will include – among other things – photovoltaic panels on the roof for energy production.

At the moment a covered stadium is not in the plans, even if it would help with noise pollution, another topic on the agenda in the controversies of neighbourhood committees. Milan have also already ruled out a retractable roof solution for its San Donato facility.

The reason for that is cost-based. The figure hypothesised for a Milan-owned stadium in San Donato is €1.3bn, and that would increase further with such a complex architectural solution.

Photo: ACMilan.com

Connectivity

Those who frequent San Siro know that, before and during the match, it is not easy to make phone calls or browse the web, given the 70,000 smartphones that are within a close proximity. San Siro, technologically, is a backward stadium and technology is changing the concept of watching the event.

The ideas to fix it? Dedicated screens for spectators, apps that allow you to see statistics or replays of the actions, plus order food and buy club merchandise. High-speed wi-fi connectivity services and exclusive online content will be considered too.

The Tottenham Hotspur Stadium in London, which remains a great point of reference for Milan in the design of the San Donato stadium, in this sense is one of the most advanced examples in the world. The new stadium at San Siro, if it ever comes to be, will go in that direction.

Tags AC Milan

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  1. So this is what our beloved US owner wants to bring to us? Order mac and cheese or hot dogs like in US cinemas during movies. I thought that people were going to the stadium to watch football. Maybe build a swimming pool like the Jacksonville Jaguars also. Thanks Jerry, that’s modernity I guess, these Italian peasants needs to be educated about mass consumption and morbid obesity.

    1. Aiming to transform the Bernabéu from a football stadium into a premier venue for sports and entertainment, Real Madrid’s president, Florentino Pérez, spearheaded the renovation with an ambitious plan to generate revenue beyond traditional football matches. The renovated Bernabéu includes advanced technology designed to enhance the audience’s experience at large-scale events, such as concerts and even future NFL games.
      “This stadium, which was the product of a visionary like our dear president Santiago Bernabéu, will allow us to continue aspiring to be leaders in sports, economics, and social aspects,” Pérez said in December.
      Facing competition from state-owned teams like Manchester City and Paris Saint-Germain, Pérez investigated the Cowboys’ success and found that its home arena, AT&T Stadium was a significant source of revenue for the Cowboys even when the team wasn’t playing.
      As part of this strategy, Real Madrid has partnered with the U.S. company Legends, which manages event sourcing and logistics for several major venues, including AT&T Stadium in Dallas. Legends has paid approximately $55 million for 20% of the revenue from non-football events at the Bernabéu over the next 25 years.

      Every club in Europe is building a modern stadium that generates money but Milan needs to continue being stuck in the 19th century.
      Italy lost the UCL final and is about to lose the Euro 2032 hosting rights because the politicians think just like you.

      1. Must be nice to live in a country where problems are solved by hosting the Euro and by building visionary stadiums with wifi and Starbucks. Damn Italian politicians. They should take example on US businessmen building stadiums with taxpayers’ money and keeping the profits.

        AT&T Stadium haha nice example, Dallas is the most valuable sport team in the world while winning its last SB in 1996. That’s probably the model for all Jerrys, making money first, winning eventually.

        That’s just my opinion here anyway, I stopped going to San Siro since Jerry said “football is no longer a sport for the rich” and increased season pass prices by 19% with UCL games and top Serie A games sold at outrageous prices while saving every penny for the sake of the budget and therefore shareholders. I’m not comfortable living in a time of mass consumption and entertainment and I didn’t become a fan of football or Milan for that but that’s just me, enjoy man and thanks, these billionaires won’t get any richer with people thinking like me.

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