AC Milan celebrated their new partnership with New Era by hosting an event in the city which was very well attended.
A statement on the club’s official website earlier this week announced the partnership of the two iconic brands. New Era are a global leader in headwear, with Milan looking to grow their impact across sport, fashion, and entertainment.
Through a special event organised at Slam Jam Milano in the heart of Milan, Milan and New Era celebrated the launch of their new partnership with the Rossoneri fans and headwear enthusiasts.
The success of the collection was evident not only from the large turnout but also from the immediate sold out both online and in-person of the exclusive limited edition 123 59FIFTY, New Era’s flagship silhouette.
