AC Milan have announced a rather interesting partnership with Cincoro Tequila, who join as the Official Tequila of the club.
The official website has confirmed the collaboration between ‘two iconic names in the worlds of sports and premium spirits’. Cincoro Tequila was launched in 2019 by five NBA legends.
Jeanie Buss of the Los Angeles Lakers, Wes Edens of the Milwaukee Bucks, Emilia Fazzalari and Wyc Grousbeck of the Boston Celtics and Michael Jordan were involved.
In under five years, Cincoro has won over 29 awards in accredited spirits competitions and is continuing to create the gold standard for greatness in tequila.
Cincoro Tequila will infuse a touch of luxury into AC Milan’s experiences and events, starting from the San Siro stadium, creating unforgettable moments for fans and stakeholders alike.
Maikel Oettle, Chief Commercial Officer of AC Milan: “We are incredibly excited to welcome Cincoro Tequila to AC Milan. This partnership is a testament to our commitment to aligning with brands that embody the same spirit of excellence and luxury that defines AC Milan.
“This collaboration will undoubtedly elevate our brand’s prestige on a global scale, connecting the elegance of Milanese culture with the sophisticated allure of Cincoro.”
Emilia Fazzalari, Cincoro Tequila Co-Founder & Executive Chairperson: “Launching Cincoro Tequila in Italy has long been a goal of ours and we’re thrilled to finally bring Cincoro to premium spirits aficionados in Italy.
“This extraordinary partnership allows us to introduce Cincoro’s rich and delicious taste to discerning Italian consumers and international travelers alike.”
To celebrate the launch of this new partnership, AC Milan and Cincoro will be hosting a exclusive dinner for stakeholders and investors the week of 22 July in the Brera neighbourhood with luxury influencers, trade customers and VIPs.
Critics of the management:
Here’s something to help you get by this season 🤣
🤣🤣🤣
Milan with the most shots-on-target 24/25 season.
HAHA, I see what you did there ^^
After getting Morata and Fülkrug. Makes sense to maximize our chances XD
Official tequila 😅 So many official stuff in the club now. I always crack up about the official motor oil of AC Milan 😅 Though I can’t remember the name of that company…
You guys are brand dead I swear there’s a reason why Real Madrid, Man U and Spurs are rich it’s called brand exposure. Spurs is leading when it comes to it most of their revenue comes from leasing the stadium and brand exposure even though they are not winning anything. Every day reading these comments are like reading a 5 yrs old crying for not getting what they want. First they wanted experience players and experience player is purchased everyone crying because of price tag as if it’s the PL. Go support City and United if spending a lot of money on players is what turns you on.
Yeah man it’s the time of mass consumption, entertainment and making rich mf richer. Milan has to adapt as well.
“making rich mf richer”
So THAT’s what’s eating you alive. Good old jealousy. 😀 😀 😀
Yeah bro and I didn’t know you were such a mentalist to be able to judge me from comments on a Milan website, I guess we both learned something about each other today.
I hope you don’t always shout jealousy when someone points to societal inequality.
I don’t – Just when people are acting like little kids. You can sleep restfully now.
I’ll start by saying I don’t support Eddies comment – I think we should laugh and cry in equal parts at the idea of an ‘Official Tequila’, and him not seeing the funny side of this is worrying.
However, we do have to adapt sadly, so I would be genuinely interested to know if you simply rue that fact (I certainly do), or if you actually think we should refuse to?
I accepted it as a fan. Nothing hurt me more when we spent 7 yrs no competing in UCL. 7 freaking whole year. Look how far behind we are from Madrid we were 3 UCL Behind they more than double it. Soon enough we loose the brag of saying we’re the second most successful club in Europe. Had Chelsea beat Bayern or Madrid beat Liverpool we would be far behind. Let’s face it, it’ll take even more times to win. While you are complaining over price tag, I’m glad we’re still participating in Europe giving us a slim chance since Lukaku Inter have not paid 50+mil. Yet won 2 scudetti and made 1 final. Mhiki, Dzeko, Acerbi, Cuadrado, Arnatovic were older and far cheaper than Morata. Do I hate that we’re not spending big, I do but the club isn’t generating enough for these transactions is the sad reality if they did we’d lose a valuable player or has less buying powers
What price tag am I crying over? You don’t read these comment sections very often if you don’t know that I’m probably one of the vocal supporters of the board (I’m actually fairly centric, it just appears I’m in favour of them against the backdrop of hatred).
All I meant was that, even the most commercially minded, capitalist-loving of fans, must surely be able to see the funny side in the term “Official Tequila”.
My Question about the need to adapt was to Bart.
@papa_frezz taking everything into account would rather build for short term success which may not be successful or long term and remain competitive and have a fighting chance
It’s the wrong question – both of those are possible.
The question I myself have posed to many on this site is, would you rather:
Reject the American fund, stay local, traditional, Italian, and aim to reject the trappings of modern football, but never win anything ever again, regularly lose top talent, and eventually probably end up as a satellite club to an English team anyway?
or
Accept (however ruefully) that the world has changed, and that we need to change in order to remain one of the biggest clubs in the world.
There is no option for both and I cant see a feasible middle ground (and I’ve looked).
We are basically coming from the same side here Eddie.
I think they’re all commies.